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Stay clear of greenwash
Record ID:
82168
Format:
LIJ Article
Year:
2010
Author:
Gordon, Kathryn ;
Source:
LIJ (2010) 84 No 5
Date_of_entry:
29/10/2019
Notes:
The rise in environmentally themed advertising is bringing with it spurious green claims -- greenwash -- environmental claims -- Australian Association of National Advertisers (AANA) - advertising and marketing code
Section:
Green Practice
Month:
May


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