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Maximum engagement: moving members, donors, and customers to ever-increasing levels of participation
Author:
Gammel, C. David ;
Year:
2011
Format:
Book
Call No:
KN 169.4 G 1
Publisher:
Washinton, D.C.: ASAE: The Center for Association Leadership
Keywords:
1. Engagement: it's what we do -- 2. The engagement acceleration curve: engaging with intent -- Feeding the curve: free must lead to fee -- Data, triggers, stories, and relationships: the art and science of acceleration -- 5. Mind the gap: breaks in your curve will stop you dead -- 6. Zap the sacred zombie cows: or the art of stop -- 7. How to map your curve: from islands to acceleration -- 8. Riding the curve: from plan to action -- Appendix A. The big list of engagement ideas and their values
ISBN/ISSN:
978-0-88034-334-3
Notes:
Includes index
Item Availability
Item Availability
Result Year Copy Status Call No Loan Category Date Due
1 2011 1 On Shelf KN 169.4 G 1 For Loan Available
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