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Marketing in adversity
Record ID:
37195
Format:
LIJ Article
Year:
2009
Author:
Patterson, Alicia ;
Subject:
Marketing ;
Source:
LIJ (2009) 83 No 8
Date_of_entry:
23/08/2009
Notes:
It's important that a slightly worrying balance sheet or an attack of uncertainty does not sabotage your firm's marketing.
Month:
August

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