Full Record

All day, every day : effective library promotion
Author:
Fuller, Jo-anne (Editor) ; Welch, Lee (Editor) ;
Year:
1994
Format:
Book
Call No:
LC KN 184.4 A 1
Publisher:
Canberra: Australian Library and Information Association
Subject:
Marketing ; Libraries ; Promotion ;
Keywords:
Using this kit -- Marketing Communications -- Who are we promoting to? -- How.... Lobbying, Publicity, Interview techniques, Talking numbers, Sponsorship, networking -- Learning from others' experience -- Gathering your resources -- Copyright free art -- Signing off - awards and thank yous -- Contributors
ISBN/ISSN:
0868045128
Notes:
A project of the Australian Library and Information Association
Item Availability
Item Availability
Result Copy Status Call No Loan Category Date Due
1 1 On Shelf LC KN 184.4 A 1 For Loan Available
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